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The New Entrepreneur March 21, 2012

Posted by viper42 in Business.
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So Norman Brodsky recently wrote an article in Inc Magazine about the new breed of entrepreneurs. Essentially these are people who are starting on line businesses vs traditional business. So what exactly is the difference?

The biggest difference is start up cost. This directly relates to risk. The greater it is the more you lose. Norm points out that more and more people are moving to on-line businesses vs traditional. In my opinion this is to be expected. The presence of social media like YouTube, Facebook, and Twitter have redefined the markets and essentially allowed individuals to have greater impact and leverage when it comes to business, news, marketing etc. However, Mr Brodsky brings up one fearful point. As people, we act and move differently typically when everything is on the line vs when its not.

In operating an on line business, its possible to still work and have a safety net which conversely makes you less likely to push for business solutions. If finding that solution was life or death…you would push harder. This is true in my on line business. Many who attempt it quit because of early setback and learning curves. Which brings us to Mr Brodsky’s concern. With this outlook from the new entrepreneurs, what could this mean for the economy?

My opinion on the matter is this. It is a concern. However, this down turn in the economy has awakened a spirit in many people who never thought they had it. More people are turning to on line businesses because its all or nothing already. People need opportunity. They want to pursue their passions. The collapse of Wall Street has forced people to look more to their ingenuity to make a living and make a difference. That in an of itself is a good thing. The All or Nothing in terms of financial risk has come but in a backend way. Personally, I have had my fair share of failure in 3 years of doing my business, but I have had successes. Learning is sometimes a long and hard process. If those who at the very least come to the the table with their commitment in hand and this concept firmly entrenched in their mind…will be a successful New Entrepreneur guiding this country to its financial rebirth.

If you have started your own on line business or are looking to go into one I would love to hear your comments and feedback.

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